PROJECT
PJ JONES
P.J. Jones is a global inclusion consultant specializing in helping organizations implement effective diversity, equity, and inclusion practices. With years of experience in diversity education and student affairs, she offers workshops, seminars, and speaking engagements tailored to a variety of audiences. Her expertise extends beyond the U.S., providing a global perspective on creating inclusive environments across industries and settings.
SERVICES
Brand Research & Audit | Target Audience Analysis | Full Logo Suite | Creative Direction - Mood Board, Color Palette, & Typography | Brand Icons | Brand Pattern | Social Media Templates | Slide Deck Template
BRIGHT | BOLD | ENERGETIC
CREATIVE DIRECTION
The creative direction for P.J. Jones reflects the bold, transformative nature of her work in diversity, equity, and inclusion. A vibrant color palette, featuring bright poppy, chartreuse, and bold blues balanced with deeper hues and soft peach, provides versatility and energy. The sans-serif typeface, used in bold weights, underscores the audacity and confidence of her mission, mirroring her approach to challenging implicit biases and inspiring organizations to take meaningful action. Drawing inspiration from diverse people, lifestyles, and experiences, the branding captures the impact and urgency of the work PJ does to create more inclusive spaces across the globe.